Image Policy Statement from Hooters of America

Hooters of America, franchisor and operator of Hooters restaurants, appreciates the feedback, both positive and negative, regarding a more accommodating and inclusive image policy on tattoos, jewelry, nails, hairstyles as well as new uniform options – to include new top styles, shorts and the addition of crew socks.

As we continue to listen and update the image of the Hooters Girls, we are clarifying that they have the option to choose from traditional uniforms or the new ones. They can determine which style of shorts best fits their body style and personal image. 

We’re excited to see a national trend toward self-expression and inclusivity that bodes well for our marketplace. We work continuously with our Hooters Girls to refresh and update the image of our brand ambassadors and to empower them to feel their best while at work. In fact, new uniform styles were the result of a collaboration with Hooters Girls and have been worn for months in several Texas markets with overwhelmingly positive feedback. Our Hooters Girls are providing input at every stage including future clothing items and accessories.

We remain committed to empowering our most valuable asset, the Hooters Girls, and working together to provide the best Hooters experience for our guests and employees.